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SMART ADSERVER

Digital Marketing Manager

Marketing & Communication – PARIS, FR
Department Marketing & Communication
Employment Type Internal - Permanent employee
Minimum Experience Mid-level

About the team 🚀

It is the responsibility of our Marketing team to make sure that the world knows about Smart and all of the awesome things our solutions can do!

Our team based between Paris and New York is composed of 10 straightforward and creative individuals shaping our brand across the globe. They are the heart of Smart’s global awareness and play a major role in orchestrating the global launches of new innovative solutions, communicating Smart’s value proposition to customer-facing teams and ensuring product success.

Your mission 👇

We are looking for an enthusiastic marketing professional and strong problem solver, willing to “get their hands dirty” to develop our CRM and acquisition strategy.

Main responsibilities include :

  • Own and improve Smart CRM & marketing automation strategy

  • Ensure Salesforce is the best set up to serve our marketing goals

  • Manage marketing automation tool set up, strategy and optimization

  • Corporate website management

  • Manage and update company website: work with external vendors (graphic artists, tech consultants, copywriters, agency) to improve, troubleshoot and maintain a high-quality showcase website for the company

  • Manage the SEO strategy (in cooperation with web agency)

  • Acquisition & brand awareness

  • Adwords campaigns and paid advertising management

  • Company’s social media strategy and management

  • Content strategy, creation and management

  • Marketing ROI measurement

  • Follow up on marketing KPI and help improve the strategy

About you  💪

  • Master Degree in Marketing Management 
  • 3+ years of experience working in tech & fast-paced environment (internship included)
  • Bilingual French / English
  • highly organized and able to meet deadlines with solid analytical, ROI and project management approach
  • Strong CRM knowledge
  • Advanced knowledge of Google Adwords/Analytics, WordPress, Salesforce, Pardot, Elementor or similar tools
  • Familiarity with website creation and management
  • Basic knowledge of HTML, strong familiarity with SEO principles
  • Copywriting skills
  • Relevant and current examples of marketing content creation (blog posts, infographics, advertising copy, case studies, etc.) is a plus
  • Photoshop / Illustrator / InDesign / Adobe Premiere Pro skills a plus

Why you should apply... 

    • 👫 We are one! At Smart, we care for our people. We are certified Great Place To Work and are constantly improving our working environment. Meet the team:  https://youtu.be/BxvmLDyXct0  
    • 👍 Grow with us! You will work in a challenging and fast-paced profitable context with varied projects and get awesome opportunities to develop your skills and grow internally.
    • 👊 Leave your mark! Smart is a human-size company. Our employees thrive under autonomy and can easily have a strong impact on our business, customers and organization.
    • ✈️ Live global! You will work across countries & cultures through career path or Backpackers Program, our interoffice exchange program to boost employees’ collaboration.
    • 🎯 We are transparent! We speak with fact and data and have a true culture of feedback. We believe in an open world and show a strong sense of integrity both internally & externally.
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    • Location
      PARIS, FR
    • Department
      Marketing & Communication
    • Employment Type
      Internal - Permanent employee
    • Minimum Experience
      Mid-level
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